Interesting tidbits in this video. It claims in 2023 Royal Enfield sold TRIPLE the number of motorcycles Harley, Ducati and Triumph sold, combined, 920,000 bikes. The company has grown 9 fold since 2012.
It also claims incorrectly that Royal Enfield produced rifles (it produced parts for rifles) and has sold motorcycles non-stop since 1901 (in reality it stopped between 1905 and 1909, just don't tell anyone :-).
It also says the 650 motor has been over-engineered to be bored out to 800.
I like one of the closing musings: "Good looking, solidly built, reliable and affordable motorcycles with a legendary badge and legit heritage will attract customers. Go figure."
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